Easy to Understand and Follow Advice on How to Improve Your Online Marketing and Website

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Scott Fasser is Scott has over 18 years experience in building successful businesses in a variety of industries including: Website Creation (Avidian.com, Careers.org, Complaints.com), e-commerce (Amazon.com), Digital Marketing (Avenue A & Brand Digital, Inc.), Internet Entertainment (WON.net), Consumer Entertainment Software (Sierra) and Recycling/Solid Waste Management (Rabanco Recycling). A Short List of Things Scott has Done - Architected and executed the first major online multivariate test in the Seattle area using Optimost which resulted in almost 100% improvement in conversion. - Built the Paid Search Program at RealNetworks into one of the top spending and most complex campaigns in the entertainment vertical at Google and Yahoo! Search. - Designed, executed & analyzed over 35 cross-selling tests while driving the on-site marketing of the Apparel channel launch on Amazon.com. - Launched the Customer Insight Group, Vital Signs Web Analytics product and Atlas Institute at Avenue A. - Created and launched the online gaming portal for the largest (at that time) publisher of PC Games called the World Opponent Network. - Built WON.net into a top 400 site. - Completely restored two old homes and climbed Mount Rainer . - Helped turn largest Transfer Station/Material Reclamation Facility (MRF) in Seattle from a money losing business unit into a profitable business unit serving as a processing model for facilities throughout the Western United States.
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