Author Archive 
Scott Fasser is Scott has over 18 years experience in building successful businesses in a variety of industries including: Website Creation (Avidian.com, Careers.org, Complaints.com), e-commerce (Amazon.com), Digital Marketing (Avenue A & Brand Digital, Inc.), Internet Entertainment (WON.net), Consumer Entertainment Software (Sierra) and Recycling/Solid Waste Management (Rabanco Recycling).
A Short List of Things Scott has Done
- Architected and executed the first major online multivariate test in the Seattle area using Optimost which resulted in almost 100% improvement in conversion.
- Built the Paid Search Program at RealNetworks into one of the top spending and most complex campaigns in the entertainment vertical at Google and Yahoo! Search.
- Designed, executed & analyzed over 35 cross-selling tests while driving the on-site marketing of the Apparel channel launch on Amazon.com.
- Launched the Customer Insight Group, Vital Signs Web Analytics product and Atlas Institute at Avenue A.
- Created and launched the online gaming portal for the largest (at that time) publisher of PC Games called the World Opponent Network. - Built WON.net into a top 400 site.
- Completely restored two old homes and climbed Mount Rainer .
- Helped turn largest Transfer Station/Material Reclamation Facility (MRF) in Seattle from a money losing business unit into a profitable business unit serving as a processing model for facilities throughout the Western United States.
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